{"id":10191,"date":"2021-11-09T13:58:37","date_gmt":"2021-11-09T06:58:37","guid":{"rendered":"https:\/\/duhoc.isc-intake.com\/?p=10191"},"modified":"2026-01-30T15:36:43","modified_gmt":"2026-01-30T08:36:43","slug":"du-hoc-nganh-marketing","status":"publish","type":"post","link":"https:\/\/www.isc.education\/en\/blog\/du-hoc-nganh-marketing","title":{"rendered":"Du h\u1ecdc ng\u00e0nh Marketing | C\u1eadp nh\u1eadt m\u1edbi nh\u1ea5t 2024"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">C\u00f3 n\u00ean <a href=\"https:\/\/www.isc.education\/blog\/du-hoc-nganh-marketing\" title=\"du h\u1ecdc ng\u00e0nh Marketing\"><strong>du h\u1ecdc ng\u00e0nh Marketing<\/strong><\/a>? B\u1ea5t k\u1ec3 doanh nghi\u1ec7p n\u00e0o mu\u1ed1n ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng \u0111\u1ec1u c\u1ea7n c\u00f3 gi\u1ea3i ph\u00e1p marketing c\u1ee7a m\u00ecnh, marketing lu\u00f4n c\u00f3 m\u1ed9t ch\u1ed7 \u0111\u1ee9ng r\u1ea5t v\u1eefng ch\u1eafc trong b\u1ea5t k\u1ef3 ho\u1ea1t \u0111\u1ed9ng kinh doanh n\u00e0o c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ch\u00ednh v\u00ec v\u1eady, ng\u00e0nh h\u1ecdc marketing l\u00fac n\u00e0o c\u0169ng nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 quan t\u00e2m c\u1ee7a \u0111\u00f4ng \u0111\u1ea3o c\u00e1c b\u1ea1n sinh vi\u00ean theo h\u1ecdc. Kh\u00f4ng ch\u1ec9 trong n\u01b0\u1edbc, du h\u1ecdc ng\u00e0nh marketing c\u0169ng \u0111\u01b0\u1ee3c nhi\u1ec1u du h\u1ecdc sinh l\u1ef1a ch\u1ecdn b\u1edfi c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p sau khi ra tr\u01b0\u1eddng l\u00e0 kh\u00e1 s\u00e1ng s\u1ee7a. Ch\u00fang ta c\u00f9ng t\u00ecm hi\u1ec3u s\u00e2u h\u01a1n v\u1ec1 ng\u00e0nh h\u1ecdc n\u00e0y v\u00e0 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh h\u1ecdc th\u1ea1c s\u0129 ng\u00e0nh marketing.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.isc.education\/wp-content\/uploads\/2021\/11\/du-hoc-nganh-marketing-01.jpg\" alt=\"Du h\u1ecdc ng\u00e0nh marketing m\u1edf r\u1ed9ng ra c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m khi ra tr\u01b0\u1eddng\" \/><figcaption class=\"wp-element-caption\">Du h\u1ecdc ng\u00e0nh marketing m\u1edf r\u1ed9ng ra c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m khi ra tr\u01b0\u1eddng<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Du h\u1ecdc ng\u00e0nh Marketing g\u1ed3m nh\u1eefng m\u1ea3ng n\u00e0o?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Marketing l\u00e0 gi\u1ea3i ph\u00e1p kinh doanh x\u1eed l\u00fd r\u1ea5t nhi\u1ec1u v\u1ea5n \u0111\u1ec1 v\u00e0 th\u00e1ch th\u1ee9c c\u1ee7a doanh nghi\u1ec7p, \u0111\u1eb7c bi\u1ec7t trong b\u1ed1i c\u1ea3nh th\u1ecb tr\u01b0\u1eddng kinh doanh v\u00e0 th\u00f3i quen c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng thay \u0111\u1ed5i li\u00ean t\u1ee5c.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u1ed9t doanh nghi\u1ec7p ph\u1ea3i b\u00e1n s\u1ea3n ph\u1ea9m \u0111\u1ec3 t\u1ed3n t\u1ea1i v\u00e0 ph\u00e1t tri\u1ec3n, do v\u1eady \u0111\u1ed9i ng\u0169 Marketing c\u00f3 nhi\u1ec7m v\u1ee5 nghi\u00ean c\u1ee9u, \u0111\u01b0a ra c\u00e1c gi\u1ea3i ph\u00e1p ti\u1ebfp th\u1ecb \u0111\u1ec3 c\u00f3 th\u1ec3 th\u1ecfa m\u00e3n v\u00e0 gi\u1eefa ch\u00e2n nhu c\u1ea7u kh\u00e1ch h\u00e0ng. C\u00f4ng vi\u1ec7c Marketing \u0111i\u1ec3n h\u00ecnh c\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn ch\u00ednh l\u00e0: L\u1eadp k\u1ebf ho\u1ea1ch, \u0111\u1ecbnh gi\u00e1 s\u1ea3n ph\u1ea9m, ph\u00e2n t\u00edch xu h\u01b0\u1edbng, qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn, v\u00e0 \u0111\u01b0a ra c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i&#8230;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Xem th\u00eam: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.isc.education\/blog\/du-hoc-nganh-truyen-thong\" target=\"_blank\" rel=\"noreferrer noopener\">Du h\u1ecdc ng\u00e0nh truy\u1ec1n th\u00f4ng \u1edf n\u01b0\u1edbc n\u00e0o t\u1ed1t?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.isc.education\/blog\/du-hoc-nganh-truyen-thong-tai-anh-quoc\" target=\"_blank\" rel=\"noreferrer noopener\">Du h\u1ecdc ng\u00e0nh truy\u1ec1n th\u00f4ng t\u1ea1i Anh Qu\u1ed1c<\/a><\/li>\n<\/ul>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">Ho\u1ea1t \u0111\u1ed9ng Marketing d\u1ef1a theo t\u00ednh ch\u1ea5t c\u00f4ng vi\u1ec7c<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Hi\u1ec7n nay, t\u1ea1i c\u00e1c ph\u00f2ng ban &amp; b\u1ed9 ph\u1eadn Marketing, th\u01b0\u1eddng s\u1ebd \u0111\u01b0\u1ee3c v\u1eadn th\u00e0nh theo 2 m\u00f4 h\u00ecnh ch\u00ednh, \u0111\u00f3 l\u00e0:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Inbound Marketing: t\u1eadp trung v\u00e0o thu h\u00fat kh\u00e1ch h\u00e0ng \u0111\u1ebfn v\u1edbi s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p. Nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng nh\u1ea5t \u0111ang t\u00ecm ki\u1ebfm s\u1ea3n ph\u1ea9m tr\u1ef1c tuy\u1ebfn &#8211; l\u00ean \u0111\u1ebfn 63% ng\u01b0\u1eddi ti\u00eau d\u00f9ng b\u1eaft \u0111\u1ea7u h\u00e0nh tr\u00ecnh mua s\u1eafm tr\u1ef1c tuy\u1ebfn. Qua \u0111\u00f3, kh\u00e1ch h\u00e0ng s\u1ebd b\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch t\u00ecm ki\u1ebfm c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 ho\u1eb7c n\u1ed9i dung \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u ho\u1eb7c gi\u1ea3i quy\u1ebft m\u1ed9t v\u1ea5n \u0111\u1ec1. Do \u0111\u00f3, n\u1ed9i dung, blog, video v\u00e0 c\u00e1c t\u00e0i li\u1ec7u h\u01b0\u1edbng d\u1eabn c\u1ee7a doanh nghi\u1ec7p ph\u1ea3i gi\u1ea3i th\u00edch v\u00e0 gi\u1edbi thi\u1ec7u v\u1ec1 s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 m\u1ed9t c\u00e1ch tinh t\u1ebf nh\u1ea5t, \u0111\u1ec3 c\u00f3 th\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1, tr\u1ea3 l\u1eddi \u0111\u01b0\u1ee3c c\u00e2u h\u1ecfi, nh\u1eb1m \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li>Outbound Marketing: Ho\u1ea1t \u0111\u1ed9ng Outbound Marketing th\u01b0\u1eddng s\u1ebd l\u00e0 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ch\u1ee7 \u0111\u1ed9ng ti\u1ebfp c\u1eadn v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng h\u1ecd quan t\u00e2m \u0111\u1ebfn s\u1ea3n ph\u1ea9m. Outbound Marketing \u0111em \u0111\u1ebfn c\u00e1ch ti\u1ebfp c\u1eadn t\u00edch c\u1ef1c, th\u01b0\u01a1ng hi\u1ec7u tr\u1edf n\u00ean th\u00e2n thi\u1ec7n, bao qu\u00e1t h\u01a1n, v\u1edbi k\u1ef3 v\u1ecdng r\u1eb1ng \u00edt nh\u1ea5t m\u1ed9t s\u1ed1 ng\u01b0\u1eddi s\u1ebd chuy\u1ec3n \u0111\u1ed5i. \u0110\u00e2y l\u00e0 c\u00e1ch l\u00e0m \u0111i\u1ec3n h\u00ecnh c\u1ee7a kh\u00e1 nhi\u1ec1u doanh nghi\u1ec7p hi\u1ec7n t\u1ea1i.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Qua \u0111\u00f3, doanh nghi\u1ec7p ch\u1eafc ch\u1eafn r\u1eb1ng s\u1ebd y\u00eau c\u1ea7u m\u1ed9t s\u1ed1 c\u00f4ng vi\u1ec7c \u0111\u1eb7c th\u00f9 nh\u01b0 sau, \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u1ea3m b\u1ea3o \u0111\u01b0\u1ee3c s\u1ef1 ph\u00f9 h\u1ee3p v\u1edbi s\u1ea3n ph\u1ea9m v\u00e0 y\u00eau c\u1ea7u c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Brand Marketing: S\u1ebd c\u00f3 ho\u1ea1t \u0111\u1ed9ng c\u00f3 li\u00ean k\u1ebft ch\u1eb7t ch\u1ebd v\u1edbi PR, b\u00e1o ch\u00ed v\u00e0 truy\u1ec1n th\u00f4ng, v\u1edbi m\u1ee5c ti\u00eau cu\u1ed1i c\u00f9ng ch\u00ednh l\u00e0 \u0111\u1ec3 ph\u1ee7 s\u00f3ng, nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u1edbi th\u1ecb tr\u01b0\u1eddng v\u00e0 kh\u00e1ch h\u00e0ng n\u00f3i chung.<\/li>\n\n\n\n<li>Product Marketing: Chuy\u00ean nghi\u00ean c\u1ee9u v\u1ec1 s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5, qua \u0111\u00f3 ph\u00f2ng Marketing th\u01b0\u1eddng s\u1ebd c\u00f3 c\u00e1c nh\u00e2n s\u1ef1 ph\u1ee5 tr\u00e1ch theo t\u1eebng ng\u00e0nh h\u00e0ng, \u0111\u1ea3m b\u1ea3o r\u1eb1ng m\u1eb7t h\u00e0ng \u0111\u00f3 lu\u00f4n \u0111\u01b0\u1ee3c qu\u1ea3ng b\u00e1, r\u1ed9ng r\u00e3i, \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u1ea1t m\u1ee5c ti\u00eau v\u1ec1 t\u0103ng tr\u01b0\u1edfng doanh thu.<\/li>\n\n\n\n<li>Trade Marketing: Ti\u1ebfp th\u1ecb th\u01b0\u01a1ng m\u1ea1i (Hay c\u00f2n g\u1ecdi l\u00e0 Trade Marketing) l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c t\u1eadp trung v\u00e0o s\u1ea3n ph\u1ea9m, t\u1ed1i \u01b0u ho\u1ea1t \u0111\u1ed9ng Marketing hi\u1ec7u qu\u1ea3 gi\u1eefa c\u00e1c nh\u00e0 b\u00e1n bu\u00f4n, b\u00e1n l\u1ebb v\u00e0 nh\u00e0 ph\u00e2n ph\u1ed1i h\u01a1n so v\u1edbi tr\u00ean vai tr\u00f2 l\u00e0 ng\u01b0\u1eddi ng\u01b0\u1eddi ti\u00eau d\u00f9ng, v\u1edbi m\u1ee5c ti\u00eau t\u0103ng nhu c\u1ea7u v\u1edbi c\u00e1c \u0111\u1ed1i t\u00e1c trong chu\u1ed7i cung \u1ee9ng v\u00e0 \u0111\u01b0a s\u1ea3n ph\u1ea9m \u0111\u1ebfn th\u1ecb tr\u01b0\u1eddng. C\u00e1c ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb th\u01b0\u01a1ng m\u1ea1i ph\u1ed5 bi\u1ebfn bao g\u1ed3m \u0111i xem tri\u1ec3n l\u00e3m th\u01b0\u01a1ng m\u1ea1i v\u00e0 khuy\u1ebfn m\u1ea1i cho c\u00e1c \u0111\u1ed1i t\u00e1c ti\u1ec1m n\u0103ng.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.isc.education\/wp-content\/uploads\/2021\/11\/du-hoc-nganh-marketing-05.jpg\" alt=\"Marketing lu\u00f4n l\u00e0 b\u1ed9 ph\u1eadn quan tr\u1ecdng trong nh\u1eefng doanh nghi\u1ec7p l\u1edbn\" \/><figcaption class=\"wp-element-caption\">Marketing lu\u00f4n l\u00e0 b\u1ed9 ph\u1eadn quan tr\u1ecdng trong nh\u1eefng doanh nghi\u1ec7p l\u1edbn<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">C\u00f3 n\u00ean du h\u1ecdc ng\u00e0nh marketing?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ngay l\u1eadp t\u1ee9c, c\u00e1c b\u1ea1n s\u1ebd c\u00f3 th\u1ec3 \u0111i\u1ec3m danh \u0111\u01b0\u1ee3c c\u00e1c l\u00fd do quan tr\u1ecdng \u0111\u1ec3 l\u1ef1a ch\u1ecdn du h\u1ecdc ng\u00e0nh Marketing, c\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn nh\u01b0:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>H\u1ec7 th\u1ed1ng Gi\u00e1o d\u1ee5c b\u00e0i b\u1ea3n, ch\u1ea5t l\u01b0\u1ee3ng, mang theo ti\u00eau chu\u1ea9n qu\u1ed1c t\u1ebf<\/li>\n\n\n\n<li>Ph\u00e1t tri\u1ec3n nh\u1eefng hi\u1ec3u bi\u1ebft kinh doanh c\u1ea7n thi\u1ebft trong qu\u00e1 tr\u00ecnh l\u1ea5y b\u1eb1ng c\u1eed nh\u00e2n\/ th\u1ea1c s\u0129 Marketing, \u0111\u00e2y l\u00e0 k\u1ef9 n\u0103ng t\u1ed1i thi\u1ec3u v\u00e0 c\u1ef1c k\u1ef3 c\u1ea7n thi\u1ebft c\u1ee7a c\u00e1c doanh nh\u00e2n<\/li>\n\n\n\n<li>Chuy\u00ean ng\u00e0nh Marketing r\u1ea5t m\u1edf r\u1ed9ng, v\u1edbi r\u1ea5t nhi\u1ec1u l\u1ef1a ch\u1ecdn kh\u00e1c nhau d\u00e0nh cho b\u1ea1n&nbsp;<\/li>\n\n\n\n<li>C\u01a1 h\u1ed9i th\u1ef1c t\u1eadp r\u1ed9ng m\u1edf, v\u1edbi nhi\u1ec1u l\u1ef1a ch\u1ecdn ngh\u1ec1 nghi\u1ec7p, m\u1ee9c l\u01b0\u01a1ng t\u1ed1t v\u00e0 c\u00f3 th\u1ec3 \u0111\u1ecbnh c\u01b0 l\u00e2u d\u00e0i t\u1ed1t (T\u1ea1i b\u1ea5t c\u1ee9 qu\u1ed1c gia n\u00e0o)<\/li>\n\n\n\n<li>X\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 x\u00e3 h\u1ed9i ch\u1ea5t l\u01b0\u1ee3ng v\u1edbi b\u1ea1n b\u00e8 \u0111\u1ebfn t\u1eeb kh\u1eafp n\u01a1i tr\u00ean th\u1ebf gi\u1edbi<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00ecm hi\u1ec3u th\u00eam: <a href=\"https:\/\/www.isc.education\/blog\/kinh-nghiem-du-hoc-tu-tuc-tu-a-den-z\" target=\"_blank\" rel=\"noreferrer noopener\">Kinh nghi\u1ec7m du h\u1ecdc t\u1ef1 t\u00fac<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p c\u1ee7a ng\u00e0nh Marketing<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Sinh vi\u00ean t\u1ed1t nghi\u1ec7p ng\u00e0nh Marketing c\u00f3 r\u1ea5t nhi\u1ec1u l\u1ef1a ch\u1ecdn c\u00f4ng vi\u1ec7,c l\u0129nh v\u1ef1c, trong c\u00e1c lo\u1ea1i ng\u00e0nh ngh\u1ec1 kh\u00e1c nhau, c\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn nh\u01b0: Qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng, L\u1eadp k\u1ebf ho\u1ea1ch Marketing, S\u00e1ng t\u1ea1o N\u1ed9i dung, Qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o, Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng hay chuy\u00ean vi\u00ean qu\u1ea3n l\u00fd ho\u1ea1t \u0111\u1ed9ng Marketing s\u1ed1 c\u0169ng nh\u01b0 trong l\u0129nh v\u1ef1c truy\u1ec1n th\u00f4ng v\u00e0 b\u00e1o ch\u00ed, v\u1edbi danh s\u00e1ch m\u1ed9t s\u1ed1 ng\u00e0nh ngh\u1ec1 v\u00e0 ph\u00e2n m\u1ea3ng c\u00f4ng vi\u1ec7c \u0111i\u1ec3n h\u00ecnh nh\u01b0 sau:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng<\/li>\n\n\n\n<li>L\u1eadp k\u1ebf ho\u1ea1ch Marketing<\/li>\n\n\n\n<li>Creative Writing &#8211; Qu\u1ea3n tr\u1ecb v\u00e0 s\u00e1ng t\u1ea1o n\u1ed9i dung: Google, Social Media<\/li>\n\n\n\n<li>Graphic Design<\/li>\n\n\n\n<li>Marketing t\u0103ng tr\u01b0\u1edfng (Growth Marketing)<\/li>\n\n\n\n<li>Qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn:&nbsp;<\/li>\n\n\n\n<li>Qu\u1ea3ng c\u00e1o truy\u1ec1n th\u1ed1ng<\/li>\n\n\n\n<li>Email Marketing<\/li>\n\n\n\n<li>Truy\u1ec1n th\u00f4ng, b\u00e1o ch\u00ed<\/li>\n\n\n\n<li>Ch\u0103m s\u00f3c &amp; nu\u00f4i d\u01b0\u1ee1ng kh\u00e1ch h\u00e0ng<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.isc.education\/wp-content\/uploads\/2021\/11\/du-hoc-nganh-marketing-03.jpg\" alt=\"C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p r\u1ea5t s\u00e1ng s\u1ee7a \u0111\u1ed1i v\u1edbi ng\u00e0nh h\u1ecdc marketing\" \/><figcaption class=\"wp-element-caption\">C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p r\u1ea5t s\u00e1ng s\u1ee7a \u0111\u1ed1i v\u1edbi ng\u00e0nh h\u1ecdc marketing<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">M\u1ee9c l\u01b0\u01a1ng \u0111i l\u00e0m sau khi du h\u1ecdc ng\u00e0nh Marketing<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ee9c l\u01b0\u01a1ng c\u1ee5 th\u1ec3 d\u00e0nh cho m\u1ed9t s\u1ed1 v\u1ecb tr\u00ed trong l\u0129nh v\u1ef1c Marketing trung b\u00ecnh, theo kh\u1ea3o s\u00e1t tr\u00ean to\u00e0n th\u1ebf gi\u1edbi (Ngu\u1ed3n Mastersportal)<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>STT<\/strong><\/td><td><strong>V\u1ecb tr\u00ed<\/strong><\/td><td><strong>M\u1ee9c l\u01b0\u01a1ng<\/strong><\/td><\/tr><tr><td>1<\/td><td>Qu\u1ea3n l\u00fd ho\u1ea1t \u0111\u1ed9ng Digital Marketing&nbsp;<\/td><td>$74.000\/ n\u0103m<\/td><\/tr><tr><td>2<\/td><td>Qu\u1ea3n l\u00fd ho\u1ea1t \u0111\u1ed9ng M\u1ea1ng x\u00e3 h\u1ed9i<\/td><td>$44.000\/ n\u0103m<\/td><\/tr><tr><td>3<\/td><td><a href=\"https:\/\/marketingcareers.net\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Qu\u1ea3n l\u00fd ho\u1ea1t \u0111\u1ed9ng SEO<\/a> (Search Engine Optimization)<\/td><td>$80.000\/ n\u0103m<\/td><\/tr><tr><td>4<\/td><td>Qu\u1ea3n l\u00fd n\u1ed9i dung<\/td><td>$67.000\/ n\u0103m<\/td><\/tr><tr><td>5<\/td><td>Qu\u1ea3n l\u00fd Marketing theo s\u1ea3n ph\u1ea9m<\/td><td>$114.000\/ n\u0103m<\/td><\/tr><tr><td>6<\/td><td>Qu\u1ea3n l\u00fd Marketing (M\u1ea3ng th\u01b0\u01a1ng hi\u1ec7u)<\/td><td>$87.000\/ n\u0103m<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">N\u01b0\u1edbc n\u00e0o m\u1ea1nh v\u1ec1 chuy\u00ean ng\u00e0nh Marketing?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Du h\u1ecdc Th\u1ea1c s\u0129 Marketing t\u1ea1i Anh<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Theo <a href=\"https:\/\/www.isc.education\/blog\/du-hoc-anh-quoc-nganh-marketing\" target=\"_blank\" rel=\"noreferrer noopener\">h\u1ecdc ng\u00e0nh Marketing t\u1ea1i m\u1ed9t tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc \u1edf V\u01b0\u01a1ng qu\u1ed1c Anh<\/a> ch\u00ednh l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 x\u00e2y d\u1ef1ng v\u00e0 m\u1edf r\u1ed9ng m\u1ed1i quan h\u1ec7, \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c k\u1ef9 n\u0103ng h\u1eefu \u00edch ph\u00f9 h\u1ee3p v\u1edbi nhi\u1ec1u l\u0129nh v\u1ef1c.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sinh vi\u00ean khi ph\u00e1t tri\u1ec3n c\u00e1c k\u1ef9 n\u0103ng giao ti\u1ebfp v\u00e0 tr\u00ecnh b\u00e0y, c\u0169ng s\u1ebd c\u00f3 kh\u1ea3 n\u0103ng \u0111\u1eb7t c\u00e2u h\u1ecfi, ph\u00e2n t\u00edch c\u0169ng nh\u01b0 \u0111\u01b0a ra gi\u1ea3i ph\u00e1p Marketing ph\u00f9 h\u1ee3p, qua \u0111\u00f3 \u0111\u1ec3 c\u00f3 chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3n l\u00fd th\u01b0\u01a1ng hi\u1ec7u, v\u00e0 c\u00f3 th\u1ec3 th\u1ea5u hi\u1ec3u ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u1ea5t c\u1ea3 c\u00e1c kh\u00f3a h\u1ecdc Marketing t\u1ea1i c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc \u1edf V\u01b0\u01a1ng Qu\u1ed1c Anh \u0111\u1ec1u cung c\u1ea5p m\u1ed9t v\u1ecb tr\u00ed l\u00e0m vi\u1ec7c \u0111\u1ec3 sinh vi\u00ean c\u00f3 \u0111\u01b0\u1ee3c kinh nghi\u1ec7m trong m\u1ed9t b\u1ed9 ph\u1eadn Marketing b\u1eadn r\u1ed9n t\u1ea1i c\u00e1c doanh nghi\u1ec7p, c\u00f9ng v\u1edbi s\u1ef1 \u0111\u1ea3m b\u1ea3o v\u1ec1 b\u1eb1ng c\u1ea5p s\u00e1ng gi\u00e1, h\u1ed7 tr\u1ee3 c\u00e1c b\u1ea1n nhanh ch\u00f3ng t\u00ecm vi\u1ec7c ngay sau khi t\u1ed1t nghi\u1ec7p.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ng\u00e0nh Th\u1ea1c s\u0129 Marketing t\u1ea1i V\u01b0\u01a1ng Qu\u1ed1c Anh hi\u1ec7n c\u0169ng \u0111ang l\u00e0 l\u1ef1a ch\u1ecdn s\u1ed1 1 v\u1edbi c\u00e1c b\u1ea1n sinh vi\u00ean Vi\u1ec7t Nam, v\u1edbi chi ph\u00ed c\u1ef1c k\u1ef3 h\u1ee3p l\u00fd \u0111\u1ec3 d\u00e0nh l\u1ea5y t\u1ea5m b\u1eb1ng Master danh gi\u00e1.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00ecm hi\u1ec3u th\u00eam: <a href=\"https:\/\/www.isc.education\/du-hoc-anh\" target=\"_blank\" rel=\"noreferrer noopener\">Du h\u1ecdc Anh<\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ch\u01b0\u01a1ng tr\u00ecnh th\u1ea1c s\u0129 Marketing t\u1ea1i Anh l\u00e0 g\u00ec?<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Master in Marketing &#8211; Ch\u01b0\u01a1ng tr\u00ecnh Th\u1ea1c s\u0129 Marketing t\u1ea1i V\u01b0\u01a1ng qu\u1ed1c Anh l\u00e0 b\u1eb1ng c\u1ea5p to\u00e0n th\u1eddi gian k\u00e9o d\u00e0i 1 n\u0103m (h\u1ecdc to\u00e0n ph\u1ea7n), v\u1edbi m\u1ee5c ti\u00eau \u0111\u00e0o t\u1ea1o c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb, qu\u1ea3n l\u00fd th\u01b0\u01a1ng hi\u1ec7u, ph\u00e2n ph\u1ed1i, qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3, \u0111\u1ea3m b\u1ea3o chi ph\u00ed Marketing v\u00e0 \u0111\u1ecbnh h\u00ecnh ph\u00e2n kh\u00fac, c\u00e1c ho\u1ea1t \u0111\u1ed9ng \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng d\u00e0nh cho sinh vi\u00ean theo h\u1ecdc ng\u00e0nh Marketing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Qua \u0111\u00f3, c\u00e1c b\u1ea1n tr\u1ebb \u0111\u00e3 c\u00f3 b\u1eb1ng c\u1eed nh\u00e2n v\u1ec1 Marketing, Truy\u1ec1n th\u00f4ng ho\u1eb7c b\u00e1o ch\u00ed s\u1ebd \u0111\u01b0\u1ee3c \u01b0u ti\u00ean nh\u1eadp h\u1ecdc. M\u1ed9t s\u1ed1 tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc \u1edf V\u01b0\u01a1ng qu\u1ed1c Anh c\u0169ng nh\u1eadn sinh vi\u00ean t\u1eeb c\u00e1c l\u0129nh v\u1ef1c kh\u00e1c nh\u01b0 khoa h\u1ecdc, ngh\u1ec7 thu\u1eadt&#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">H\u1ecdc ph\u00ed trung b\u00ecnh cho kh\u00f3a h\u1ecdc c\u1ee7a c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc h\u00e0ng \u0111\u1ea7u \u0111\u00e0o t\u1ea1o Th\u1ea1c s\u0129 Marketing \u1edf Anh l\u00e0 20.000 GBP \u0111\u1ebfn 29.500 GBP h\u00e0ng n\u0103m. So v\u1edbi c\u00e1c kho\u1ea3n ph\u00ed ph\u1ea3i tr\u1ea3, m\u1ee9c l\u01b0\u01a1ng \u0111\u01b0\u1ee3c cung c\u1ea5p cho sinh vi\u00ean t\u1ed1t nghi\u1ec7p \u1edf tr\u00ecnh \u0111\u1ed9 \u0111\u1ea7u v\u00e0o l\u00e0 37.000 GBP, v\u00e0 c\u00f3 th\u1ec3 l\u00ean t\u1edbi 132.000 GBP v\u1edbi nh\u1eefng ai c\u00f3 kinh nghi\u1ec7m chuy\u00ean m\u00f4n t\u1ed1t.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>Th\u1eddi gian<\/strong><\/td><td><strong>1 n\u0103m<\/strong><\/td><\/tr><tr><td>Lo\u1ea1i b\u1eb1ng<\/td><td>B\u1eb1ng Th\u1ea1c s\u0129<\/td><\/tr><tr><td>C\u00e1c chuy\u00ean ng\u00e0nh chuy\u00ean s\u00e2u<\/td><td>Ti\u1ebfp th\u1ecb qu\u1ed1c t\u1ebf, Ti\u1ebfp th\u1ecb chi\u1ebfn l\u01b0\u1ee3c, Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1&#8230;<\/td><\/tr><tr><td>Y\u00eau c\u1ea7u \u0111\u1ea7u v\u00e0o<\/td><td>B\u1eb1ng c\u1eed nh\u00e2n<\/td><\/tr><tr><td>M\u1ee9c l\u01b0\u01a1ng kh\u1edfi \u0111i\u1ec3m<\/td><td>Trung b\u00ecnh 37.000 GBP m\u1ed7i n\u0103m<\/td><\/tr><tr><td>C\u00e1c v\u1ecb tr\u00ed c\u00f4ng vi\u1ec7c n\u1ed5i b\u1eadt<\/td><td>Tr\u01b0\u1edfng nh\u00f3m ti\u1ebfp th\u1ecb n\u1ed9i dung, Nh\u00e2n vi\u00ean s\u00e1ng t\u1ea1o n\u1ed9i dung, Gi\u00e1m \u0111\u1ed1c Marketing, Ph\u00e2n t\u00edch d\u1eef li\u1ec7u &amp; th\u1ecb tr\u01b0\u1eddng<\/td><\/tr><tr><td>Nh\u00e0 tuy\u1ec3n d\u1ee5ng h\u00e0ng \u0111\u1ea7u<\/td><td>Google, L\u2019Oreal, Volkswagen Group, Amnet, AKQA, Dyson Ltd, GroupM<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00ecm hi\u1ec3u th\u00eam: <a href=\"https:\/\/www.isc.education\/blog\/du-hoc-anh-nganh-quan-tri-khach-san\" target=\"_blank\" rel=\"noreferrer noopener\">Du h\u1ecdc Anh ng\u00e0nh qu\u1ea3n tr\u1ecb kh\u00e1ch s\u1ea1n<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 l\u00fd do t\u1ea1i sao sinh vi\u00ean n\u00ean theo h\u1ecdc Th\u1ea1c s\u0129 Marketing t\u1ea1i V\u01b0\u01a1ng qu\u1ed1c Anh:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>3 tr\u01b0\u1eddng <a href=\"https:\/\/www.isc.education\/blog\/top-10-truong-dai-hoc-tot-nhat-anh-quoc\" target=\"_blank\" rel=\"noreferrer noopener\">\u0111\u1ea1i h\u1ecdc c\u1ee7a V\u01b0\u01a1ng qu\u1ed1c Anh<\/a> \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng trong top 10 trong s\u1ed1 c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc th\u1ebf gi\u1edbi \u0111\u00e0o t\u1ea1o Th\u1ea1c s\u0129 v\u1ec1 Marketing, theo b\u1ea3ng x\u1ebfp h\u1ea1ng QS Ranking n\u0103m 2020.<\/li>\n\n\n\n<li>Vi\u1ec7c l\u00e0m ti\u1ebfp th\u1ecb v\u00e0 qu\u1ea3ng c\u00e1o \u1edf Anh \u0111\u00e3 t\u0103ng t\u1eeb 144.000 (n\u0103m 2009) t\u1edbi 171.000 (n\u0103m 2019).<\/li>\n\n\n\n<li>Th\u1eddi gian h\u1ecdc b\u1eb1ng th\u1ea1c s\u0129 \u1edf Anh r\u1ea5t ng\u1eafn, ch\u1ec9 kho\u1ea3ng 1 n\u0103m \u0111\u1ec3 ho\u00e0n th\u00e0nh; trong khi t\u1ea1i c\u00e1c n\u01b0\u1edbc kh\u00e1c nh\u01b0 M\u1ef9, Canada s\u1ebd m\u1ea5t t\u1eeb 1,5 \u0111\u1ebfn 2 n\u0103m \u0111\u1ec3 ho\u00e0n th\u00e0nh.<\/li>\n<\/ol>\n\n\n\n<h4 class=\"wp-block-heading\">\u0110i\u1ec1u ki\u1ec7n du h\u1ecdc Ng\u00e0nh marketing t\u1ea1i V\u01b0\u01a1ng Qu\u1ed1c Anh<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Y\u00eau c\u1ea7u \u0111\u1ea1t \u0111i\u1ec3m ch\u1ee9ng ch\u1ec9 T\u00fa t\u00e0i Qu\u1ed1c t\u1ebf IB : 30 \u0111i\u1ec3m.<\/li>\n\n\n\n<li>Y\u00eau c\u1ea7u \u0111\u1ea1t \u0111i\u1ec3m tr\u00ecnh \u0111\u1ed9 A-level: ABB.<\/li>\n\n\n\n<li>Y\u00eau c\u1ea7u \u0111\u1ea1t \u0111i\u1ec3m TOEFL (iBT): 79 \u0111\u1ebfn 92<\/li>\n\n\n\n<li>Y\u00eau c\u1ea7u \u0111i\u1ec3m IELTS t\u1ed1i thi\u1ec3u:: 6.0 t\u1ed5ng th\u1ec3, kh\u00f4ng c\u00f3 k\u1ef9 n\u0103ng n\u00e0o d\u01b0\u1edbi 5.5.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e1c t\u00e0i li\u1ec7u c\u1ea7n thi\u1ebft \u0111\u1ec3 c\u00f3 th\u1ec3 nh\u1eadp h\u1ecdc <strong>ch\u01b0\u01a1ng tr\u00ecnh Th\u1ea1c s\u0129 Marketing t\u1ea1i V\u01b0\u01a1ng Qu\u1ed1c Anh<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>B\u1ea3ng \u0111i\u1ec3m ch\u00ednh th\u1ee9c c\u1ee7a c\u00e1c b\u1eb1ng c\u1ea5p \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c tr\u01b0\u1edbc \u0111\u00e2y<\/li>\n\n\n\n<li>B\u1ea3n d\u1ecbch ti\u1ebfng Anh c\u1ee7a b\u1ea3ng \u0111i\u1ec3m kh\u00f4ng ph\u1ea3i ti\u1ebfng Anh<\/li>\n\n\n\n<li>B\u1ea3n t\u00f3m t\u1eaft v\u1ec1 c\u00f4ng vi\u1ec7c, kinh nghi\u1ec7m l\u00e0m vi\u1ec7c (thay \u0111\u1ed5i theo tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc)<\/li>\n\n\n\n<li>Th\u01b0 gi\u1edbi thi\u1ec7u (t\u00f9y thu\u1ed9c v\u00e0o tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc)<\/li>\n\n\n\n<li>C\u00f3 \u0111i\u1ec3m GRE \/ GMAT<\/li>\n\n\n\n<li>C\u00f3 ng\u01b0\u1eddi ng\u01b0\u1eddi gi\u1edbi thi\u1ec7u<\/li>\n\n\n\n<li>S\u01a1 y\u1ebfu l\u00fd l\u1ecbch<\/li>\n\n\n\n<li>Ph\u1ecfng v\u1ea5n nh\u1eadp h\u1ecdc<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00ecm hi\u1ec3u th\u00eam: <a href=\"https:\/\/www.isc.education\/hoc-bong-du-hoc-anh\" target=\"_blank\" rel=\"noreferrer noopener\">H\u1ecdc b\u1ed5ng du h\u1ecdc Anh<\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">H\u1ecdc ph\u00ed &amp; h\u1ecdc b\u1ed5ng top 10 tr\u01b0\u1eddng gi\u1ea3ng d\u1ea1y th\u1ea1c s\u0129 Marketing t\u1ed1t nh\u1ea5t t\u1ea1i Anh<\/h4>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>QS Ranking 2020<\/strong><\/td><td><strong>Tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc<\/strong><\/td><td><strong>H\u1ecdc ph\u00ed (b\u1ea3ng Anh)<\/strong><\/td><td><strong>H\u1ecdc b\u1ed5ng<\/strong><\/td><\/tr><tr><td>2<\/td><td>\u0110\u1ea1i h\u1ecdc Ho\u00e0ng gia Lu\u00e2n \u0110\u00f4n<\/td><td>29,500<\/td><td>L\u00ean t\u1edbi \u00a35.000&nbsp;<\/td><\/tr><tr><td>6<\/td><td>\u0110\u1ea1i h\u1ecdc Manchester<\/td><td>24,000<\/td><td>100% h\u1ecdc ph\u00ed<\/td><\/tr><tr><td>10&nbsp;<\/td><td>\u0110\u1ea1i h\u1ecdc Warwick<\/td><td>29,250<\/td><td>50% h\u1ecdc ph\u00ed<\/td><\/tr><tr><td>12<\/td><td>\u0110\u1ea1i h\u1ecdc Cranfield<\/td><td>24,500<\/td><td>\u00a34.000 &#8211; \u00a310000<\/td><\/tr><tr><td>13<\/td><td>\u0110\u1ea1i h\u1ecdc Edinburgh<\/td><td>23,950<\/td><td>Linh ho\u1ea1t<\/td><\/tr><tr><td>19<\/td><td>\u0110\u1ea1i h\u1ecdc Lancaster<\/td><td>23,000<\/td><td>Linh ho\u1ea1t<\/td><\/tr><tr><td>22<\/td><td>\u0110\u1ea1i h\u1ecdc Birmingham<\/td><td>22,500<\/td><td>\u00a32.000<\/td><\/tr><tr><td>24<\/td><td>\u0110\u1ea1i h\u1ecdc Bath<\/td><td>20,000<\/td><td>N\/A<\/td><\/tr><tr><td>25<\/td><td>\u0110\u1ea1i h\u1ecdc Durham<\/td><td>23,500<\/td><td>25% h\u1ecdc ph\u00ed<\/td><\/tr><tr><td>28<\/td><td>\u0110\u1ea1i h\u1ecdc Glasgow<\/td><td>21,920<\/td><td>Mi\u1ec5n l\u1ec7 ph\u00ed h\u1ecdc ph\u00ed<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00ecm hi\u1ec3u th\u00eam: <a href=\"https:\/\/www.isc.education\/blog\/kinh-nghiem-san-hoc-bong-du-hoc\" target=\"_blank\" rel=\"noreferrer noopener\">Kinh nghi\u1ec7m s\u0103n h\u1ecdc b\u1ed5ng du h\u1ecdc<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Du h\u1ecdc ng\u00e0nh Marketing t\u1ea1i Ch\u00e2u \u00c2u<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ngo\u00e0i ra, du h\u1ecdc ng\u00e0nh Marketing t\u1ea1i <a href=\"https:\/\/www.isc.education\/blog\/du-hoc-chau-au-chon-nuoc-nao-tot\" target=\"_blank\" rel=\"noreferrer noopener\">Ch\u00e2u \u00c2u<\/a> t\u1eeb l\u00e2u \u0111\u00e3 r\u1ea5t n\u1ed5i ti\u1ebfng v\u1edbi c\u00e1c b\u1ea1n sinh vi\u00ean t\u1ea1i Vi\u1ec7t Nam, c\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Du h\u1ecdc ng\u00e0nh Marketing t\u1ea1i Ph\u00e1p: s\u1ebd y\u00eau c\u1ea7u sinh vi\u00ean b\u1eaft bu\u1ed9c ph\u1ea3i bi\u1ebft ti\u1ebfng Ph\u00e1p song song v\u1edbi ti\u1ebfng Anh \u0111\u1ec3 c\u00f3 th\u1ec3 thu\u1eadn l\u1ee3i sinh s\u1ed1ng t\u1ea1i Ph\u00e1p. Hi\u1ec7n t\u1ea1i, c\u00f3 3 tr\u01b0\u1eddng h\u1ecdc t\u1ea1i Ph\u00e1p \u0111\u00e0o t\u1ea1o chuy\u00ean ng\u00e0nh n\u00e0y n\u1ed5i b\u1eadt, ch\u00ednh l\u00e0 ISTEC \u2013 Ecole Sup\u00e9rieure de Commerce et Marketing, EFAP \u2013 \u00c9cole des Nouveaux M\u00e9tiers De La Communication v\u00e0 ISCOM \u2013 Institut Sup\u00e9rieur de Communication et Publicit\u00e9<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Du h\u1ecdc ng\u00e0nh Marketing t\u1ea1i \u0110\u1ee9c, t\u01b0\u01a1ng t\u1ef1 nh\u01b0 \u1edf Ph\u00e1p, c\u00e1c b\u1ea1n sinh vi\u00ean t\u1ed1t nh\u1ea5t n\u00ean bi\u1ebft v\u1ec1 ti\u1ebfng \u0110\u1ee9c \u0111\u1ec3 c\u00f3 th\u1ec3 sinh s\u1ed1ng, h\u1ecdc t\u1eadp v\u00e0 c\u01a1 h\u1ed9i l\u00e0m vi\u1ec7c t\u1ed1t nh\u1ea5t, v\u1edbi c\u00e1c kh\u00f3a nh\u01b0 t\u1ea1i cao \u0111\u1eb3ng Touro, Macromedia v\u00e0 \u0111\u1ea1i h\u1ecdc Berlin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Du h\u1ecdc ng\u00e0nh Marketing t\u1ea1i Ireland: \u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng l\u1ef1a ch\u1ecdn m\u1edbi n\u1ed5i g\u1ea7n \u0111\u00e2y, v\u1edbi chi ph\u00ed kh\u00e1 \u0111\u1eaft \u0111\u1ecf, do v\u1eady h\u1ea7u h\u1ebft sinh vi\u00ean khi t\u1edbi Ireland c\u0169ng s\u1ebd \u01b0u ti\u00ean h\u1ecdc b\u1eb1ng Th\u1ea1c s\u0129 Marketing. N\u1ed5i ti\u1ebfng nh\u1ea5t t\u1ea1i Ireland ch\u00ednh l\u00e0 \u0111\u1ea1i h\u1ecdc qu\u1ed1c gia Ireland Galway, b\u1edfi \u0111\u00e2y l\u00e0 L\u00e0 1 trong 2 tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc \u1edf Ireland \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 5 sao trong b\u1ea3ng x\u1ebfp h\u1ea1ng danh gi\u00e1 c\u1ee7a QS World Ranking, v\u1edbi c\u00e1c b\u1ed9 m\u00f4n n\u1ed5i b\u1eadt nh\u01b0: L\u1ecbch s\u1eed, Khoa h\u1ecdc m\u00e1y t\u00ednh v\u00e0 H\u1ec7 th\u1ed1ng th\u00f4ng tin, Ng\u00f4n ng\u1eef v\u00e0 V\u0103n h\u1ecdc Anh, D\u01b0\u1ee3c v\u00e0 D\u01b0\u1ee3c l\u00fd, Lu\u1eadt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00ecm hi\u1ec3u th\u00eam: <a href=\"https:\/\/www.isc.education\/blog\/nhom-nganh-nen-chon-khi-di-du-hoc\">Nh\u1eefng ng\u00e0nh n\u00ean ch\u1ecdn khi \u0111i du h\u1ecdc<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.isc.education\/wp-content\/uploads\/2021\/11\/du-hoc-nganh-marketing-04.jpg\" alt=\"Anh v\u00e0 M\u1ef9 l\u00e0 hai qu\u1ed1c gia m\u1ea1nh nh\u1ea5t v\u1ec1 du h\u1ecdc ng\u00e0nh marketing\" \/><figcaption class=\"wp-element-caption\">Anh v\u00e0 M\u1ef9 l\u00e0 hai qu\u1ed1c gia m\u1ea1nh nh\u1ea5t v\u1ec1 du h\u1ecdc ng\u00e0nh marketing<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">C\u00e1c tr\u01b0\u1eddng \u0111\u00e0o t\u1ea1o ng\u00e0nh Marketing t\u1ea1i M\u1ef9<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Trong t\u1ea5t c\u1ea3 c\u00e1c qu\u1ed1c gia tr\u00ean th\u1ebf gi\u1edbi, t\u1ea1i sao b\u1ea1n n\u00ean du h\u1ecdc M\u1ef9 ng\u00e0nh marketing? \u0110\u00f3 l\u00e0 b\u1edfi, B\u1eafc M\u1ef9 &#8211; Hoa K\u1ef3 l\u00e0 c\u01b0\u1eddng qu\u1ed1c ph\u00e1t tri\u1ec3n nh\u1ea5t th\u1ebf gi\u1edbi, v\u1edbi s\u1ed1 l\u01b0\u1ee3ng c\u00f4ng ty Marketing v\u00e0 c\u00e1c t\u1eadp \u0111o\u00e0n \u0111a qu\u1ed1c gia l\u1edbn nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hoa K\u1ef3 hi\u1ec7n \u0111\u00e3 \u0111\u1ea1t tr\u00ecnh \u0111\u1ed9 cao nh\u1ea5t trong l\u0129nh v\u1ef1c Marketing, B\u00e1n h\u00e0ng v\u00e0 Truy\u1ec1n th\u00f4ng, do \u0111\u00f3 \u0111\u00e2y ch\u00ednh l\u00e0 n\u01a1i tuy\u1ec7t v\u1eddi nh\u1ea5t d\u00e0nh cho c\u00e1c b\u1ea1n sinh vi\u00ean qu\u1ed1c t\u1ebf, \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c h\u1ecdc h\u1ecfi t\u1eeb nh\u1eefng doanh nghi\u1ec7p th\u00e0nh c\u00f4ng nh\u1ea5t!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hi\u1ec7n nay, t\u1ea1i Hoa K\u1ef3, c\u00f3 t\u1edbi 1.127 tr\u01b0\u1eddng cao \u0111\u1eb3ng v\u00e0 \u0111\u1ea1i h\u1ecdc \u0111ang gi\u1ea3ng d\u1ea1y ch\u01b0\u01a1ng tr\u00ecnh Marketing, Truy\u1ec1n th\u00f4ng. H\u1ecdc ph\u00ed trung b\u00ecnh c\u1ee7a chuy\u00ean ng\u00e0nh n\u00e0y v\u00e0o kho\u1ea3ng $7.850 \u0111\u1ed1i v\u1edbi c\u01b0 d\u00e2n trong n\u01b0\u1edbc v\u00e0 $23.326 \u0111\u1ed1i v\u1edbi sinh vi\u00ean qu\u1ed1c t\u1ebf cho n\u0103m h\u1ecdc 2020-2021.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Top c\u00e1c tr\u01b0\u1eddng gi\u1ea3ng d\u1ea1y th\u1ea1c s\u0129 Marketing t\u1ed1t nh\u1ea5t t\u1ea1i M\u1ef9<\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><b>STT<\/b><\/td><td><b>Tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc<\/b><\/td><td><b>H\u1ecdc ph\u00ed<\/b><\/td><td><b>SL sinh vi\u00ean qu\u1ed1c t\u1ebf<\/b><\/td><td><b>\u0110i\u1ec3m \u0111\u00e1nh gi\u00e1 (USNews)<\/b><\/td><\/tr><tr><td>1<\/td><td>\u0110\u1ea1i h\u1ecdc Michigan &#8211; Ann Arbor<\/td><td>$53,232\n<p>&nbsp;<\/p>\n<p>$16,178<\/p>\n<\/td><td>31,329<\/td><td>4.5<\/td><\/tr><tr><td>2<\/td><td>\u0110\u1ea1i h\u1ecdc Pennsylvania<\/td><td>$61,710<\/td><td>9,872<\/td><td>4.8<\/td><\/tr><tr><td>3<\/td><td>\u0110\u1ea1i h\u1ecdc Indiana &#8211; Bloomington<\/td><td>$38,354\n<p>&nbsp;<\/p>\n<p>$11,334<\/p>\n<\/td><td>32,986<\/td><td>4.2<\/td><\/tr><tr><td>4<\/td><td>\u0110\u1ea1i h\u1ecdc New York<\/td><td>$56,500<\/td><td>27,444<\/td><td>4.4<\/td><\/tr><tr><td>5<\/td><td>\u0110\u1ea1i h\u1ecdc Texas \u1edf Austin<\/td><td>$40,032\n<p>&nbsp;<\/p>\n<p>$11,448<\/p>\n<\/td><td>40,048<\/td><td>4.4<\/td><\/tr><tr><td>6<\/td><td>\u0110\u1ea1i h\u1ecdc California, Berkeley<\/td><td>$44,115\n<p>&nbsp;<\/p>\n<p>$14,361<\/p>\n<\/td><td>30,980<\/td><td>4.6<\/td><\/tr><tr><td>7<\/td><td>Tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc c\u1ee7a Virginia<\/td><td>$53,666\n<p>&nbsp;<\/p>\n<p>$19,698<\/p>\n<\/td><td>17,311<\/td><td>4.2<\/td><\/tr><tr><td>8<\/td><td>\u0110\u1ea1i h\u1ecdc B\u1eafc Carolina &#8211; \u0110\u1ed3i Chapel<\/td><td>$36,776\n<p>&nbsp;<\/p>\n<p>$8,992<\/p>\n<\/td><td>19,399<\/td><td>4.2<\/td><\/tr><tr><td>9<\/td><td>\u0110\u1ea1i h\u1ecdc Wisconsin, Madison<\/td><td>$38,608\n<p>&nbsp;<\/p>\n<p>$10,720<\/p>\n<\/td><td>33,585<\/td><td>3.9<\/td><\/tr><tr><td>10<\/td><td>\u0110\u1ea1i h\u1ecdc Florida<\/td><td>$28,658\n<p>&nbsp;<\/p>\n<p>$6,380<\/p>\n<\/td><td>34,931<\/td><td>3.8<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">\u0110i\u1ec1u ki\u1ec7n du h\u1ecdc Ng\u00e0nh Marketing t\u1ea1i M\u1ef9<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Y\u00eau c\u1ea7u \u0111\u1ea7u v\u00e0o s\u1ebd kh\u00e1c nhau tr\u00ean kh\u1eafp Hoa K\u1ef3 nh\u01b0ng t\u1ed1i thi\u1ec3u b\u1ea1n c\u00f3 th\u1ec3 s\u1ebd c\u1ea7n \u0111\u1ebfn \u0111i\u1ec3m 5 trong h\u1ec7 th\u1ed1ng GCSE (A * &#8211; C), bao g\u1ed3m ti\u1ebfng Anh v\u00e0 To\u00e1n. Qua \u0111\u00f3, c\u00e1c b\u1ea1n s\u1ebd c\u1ea7n ph\u1ea3i t\u1ed1t nghi\u1ec7p tr\u00ecnh \u0111\u1ed9 A-Levels sau THPT. \u0110\u1ed1i v\u1edbi c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc c\u1ea1nh tranh h\u01a1n, b\u1ea1n s\u1ebd c\u1ea7n ph\u1ea3i \u0111\u1ea1t \u00edt nh\u1ea5t \u0111i\u1ec3m 3 trong h\u1ec7 th\u1ed1ng A-Levels ho\u1eb7c t\u01b0\u01a1ng \u0111\u01b0\u01a1ng.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ngo\u00e0i ra, c\u00e1c b\u1ea1n s\u1ebd c\u1ea7n n\u1ed9p \u0111\u1ea7y \u0111\u1ee7 c\u00e1c th\u00f4ng tin sau:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ho\u00e0n th\u00e0nh \u0111\u01a1n \u0111\u0103ng k\u00fd nh\u1eadp h\u1ecdc t\u1ea1i c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc t\u1ea1i Anh<\/li>\n\n\n\n<li>B\u1ea3ng \u0111i\u1ec3m k\u1ebft qu\u1ea3 h\u1ecdc t\u1eadp v\u00e0 th\u00e0nh t\u00edch t\u1ed1t nh\u1ea5t c\u1ee7a b\u1ea1n (t\u1eeb n\u0103m l\u1edbp 10 \u0111\u1ebfn l\u1edbp 12)<\/li>\n\n\n\n<li>K\u1ebft qu\u1ea3 k\u1ef3 thi tuy\u1ec3n sinh \u0111\u1ea7u v\u00e0o<\/li>\n\n\n\n<li>C\u00e1c gi\u00e1o vi\u00ean chuy\u00ean m\u00f4n gi\u1edbi thi\u1ec7u t\u1eeb ch\u01b0\u01a1ng tr\u00ecnh tr\u01b0\u1edbc \u0111\u00f3 (Reference)<\/li>\n\n\n\n<li>2-3 b\u00e0i ti\u1ec3u lu\u1eadn, gi\u1edbi thi\u1ec7u v\u1ec1 b\u1ea3n th\u00e2n v\u00e0 l\u00fd do l\u1ef1a ch\u1ecdn h\u1ecdc t\u1eadp chuy\u00ean ng\u00e0nh Marketing<\/li>\n\n\n\n<li>N\u1ed9p l\u1ec7 ph\u00ed t\u1eeb $50 &#8211; $100 cho m\u1ed7i l\u1ea7n \u0111\u0103ng k\u00fd tuy\u1ec3n sinh<\/li>\n\n\n\n<li>Ph\u1ecfng v\u1ea5n nh\u1eadp h\u1ecdc (linh ho\u1ea1t, ch\u1ec9 \u00e1p d\u1ee5ng \u0111\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc)<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">T\u1ed1 ch\u1ea5t c\u1ea7n c\u00f3 \u0111\u1ec3 du h\u1ecdc ng\u00e0nh Marketing th\u00e0nh c\u00f4ng<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">V\u1eady, c\u00e1c b\u1ea1n s\u1ebd c\u1ea7n g\u00ec \u0111\u1ec3 c\u00f3 th\u1ec3 th\u00e0nh c\u00f4ng trong l\u0129nh v\u1ef1c Marketing, ch\u00ednh l\u00e0 kh\u1ea3 n\u0103ng b\u00e1n s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>K\u1ef9 n\u0103ng giao ti\u1ebfp b\u1eb1ng v\u0103n b\u1ea3n v\u00e0 l\u1eddi n\u00f3i xu\u1ea5t s\u1eafc<\/li>\n\n\n\n<li>Kh\u1ea3 n\u0103ng t\u00ecm ki\u1ebfm ph\u00e1t tri\u1ec3n v\u00e0 t\u1ed1i \u01b0u c\u00e1c s\u00e1ng ki\u1ebfn s\u1eb5n c\u00f3<\/li>\n\n\n\n<li>K\u1ef9 l\u01b0\u1ee1ng v\u00e0 \u0111\u1ec3 \u00fd \u0111\u1ebfn t\u1eebng chi ti\u1ebft<\/li>\n\n\n\n<li>K\u1ef9 n\u0103ng l\u00e3nh \u0111\u1ea1o v\u00e0 \u0111i\u1ec1u h\u00e0nh \u0111\u1ed9i nh\u00f3m<\/li>\n\n\n\n<li>Ki\u1ebfn th\u1ee9c to\u00e1n h\u1ecdc, qu\u1ea3n l\u00fd kinh doanh, \u0111\u1ea3m b\u1ea3o s\u1ef1 t\u0103ng tr\u01b0\u1edfng c\u1ee7a doanh nghi\u1ec7p<\/li>\n\n\n\n<li>K\u1ef9 n\u0103ng ph\u1ee5c v\u1ee5 kh\u00e1ch h\u00e0ng<\/li>\n\n\n\n<li>Kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng c\u00e1c lo\u1ea1i c\u00f4ng ngh\u1ec7 s\u1ed1, v\u00e0 c\u1eadp nh\u1eadt m\u1edbi nh\u1ea5t v\u1ec1 th\u1ecb tr\u01b0\u1eddng hi\u1ec7n t\u1ea1i<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.isc.education\/wp-content\/uploads\/2021\/11\/du-hoc-nganh-marketing.jpg\" alt=\"H\u00e3y ki\u1ec3m tra xem b\u1ea1n c\u00f3 t\u1ed1 ch\u1ea5t \u0111\u1ec3 h\u1ecdc ng\u00e0nh marketing kh\u00f4ng nh\u00e9\" \/><figcaption class=\"wp-element-caption\">H\u00e3y ki\u1ec3m tra xem b\u1ea1n c\u00f3 t\u1ed1 ch\u1ea5t \u0111\u1ec3 h\u1ecdc ng\u00e0nh marketing kh\u00f4ng nh\u00e9<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">K\u1ebft<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">L\u1ef1a ch\u1ecdn du h\u1ecdc ng\u00e0nh marketing l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn th\u00f4ng minh n\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t ng\u01b0\u1eddi n\u0103ng \u0111\u1ed9ng, giao ti\u1ebfp t\u1ed1t, ho\u1ea1t b\u00e1t v\u00e0 c\u00f3 kh\u1ea3 n\u0103ng l\u00e0m vi\u1ec7c theo nh\u00f3m. Khi h\u1ecdc ng\u00e0nh n\u00e0y b\u1ea1n s\u1ebd c\u00f3 c\u01a1 h\u1ed9i \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng th\u1ef1c t\u1ebf, ph\u00e1t tri\u1ec3n \u0111\u01b0\u1ee3c nhi\u1ec1u k\u1ef9 n\u0103ng kh\u00e1c \u0111\u1ec3 ph\u1ee5c v\u1ee5 cho c\u00f4ng vi\u1ec7c sau n\u00e0y.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N\u1ebfu ba\u0323n v\u1eabn ch\u01b0a r\u00f5 l\u1eafm v\u1ec1 ng\u00e0nh h\u1ecdc marketing ho\u1eb7c c\u1ea7n t\u01b0 v\u1ea5n th\u00eam v\u1ec1 tr\u01b0\u1eddng, vui l\u00f2ng li\u00ean h\u00ea\u0323 v\u1edbi c\u00e1c chuy\u00ean gia t\u01b0 v\u1ea5n du h\u1ecdc c\u1ee7a ISC Education \u0111\u00ea\u0309 nh\u00e2\u0323n \u0111\u01b0\u01a1\u0323c t\u01b0 v\u00e2\u0301n chi ti\u1ebft, \u0111i\u1ec1u n\u00e0y l\u00e0 ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed b\u1ea1n nh\u00e9!<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe0a7de2 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"#nhantuvan\">Nh\u1eadn t\u01b0 v\u1ea5n mi\u1ec5n ph\u00ed<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>C\u00f3 n\u00ean du h\u1ecdc ng\u00e0nh Marketing? B\u1ea5t k\u1ec3 doanh nghi\u1ec7p n\u00e0o mu\u1ed1n ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng \u0111\u1ec1u c\u1ea7n c\u00f3 gi\u1ea3i ph\u00e1p marketing c\u1ee7a m\u00ecnh, marketing lu\u00f4n c\u00f3 m\u1ed9t ch\u1ed7 \u0111\u1ee9ng r\u1ea5t v\u1eefng ch\u1eafc trong b\u1ea5t k\u1ef3 ho\u1ea1t \u0111\u1ed9ng kinh doanh n\u00e0o c\u1ee7a doanh nghi\u1ec7p. Ch\u00ednh v\u00ec v\u1eady, ng\u00e0nh h\u1ecdc marketing l\u00fac n\u00e0o c\u0169ng nh\u1eadn \u0111\u01b0\u1ee3c [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10196,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[268],"tags":[70],"class_list":["post-10191","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chuyen-nganh-dao-tao","tag-thong-tin-du-hoc"],"blocksy_meta":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.isc.education\/en\/wp-json\/wp\/v2\/posts\/10191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.isc.education\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.isc.education\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.isc.education\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.isc.education\/en\/wp-json\/wp\/v2\/comments?post=10191"}],"version-history":[{"count":0,"href":"https:\/\/www.isc.education\/en\/wp-json\/wp\/v2\/posts\/10191\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.isc.education\/en\/wp-json\/wp\/v2\/media\/10196"}],"wp:attachment":[{"href":"https:\/\/www.isc.education\/en\/wp-json\/wp\/v2\/media?parent=10191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.isc.education\/en\/wp-json\/wp\/v2\/categories?post=10191"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.isc.education\/en\/wp-json\/wp\/v2\/tags?post=10191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}